A growth playbook for the company you built.

Where you are today

Twelve years of trust. A calendar that still has holes.

You started Fernbrook in 2014 with one car and a vacuum. Today three teams clean 92 homes on a regular schedule, and nearly every one came from a neighbor. The work is good. New customers just can't find it, or can't get an answer fast enough.

We don't replace what you've already paid for. We make it work together. Your phone number, your domain, your Google profile and your teams all stay.

How you got here

You built it one kitchen at a time. Then the search moved online.

What homeowners see first

A friendly homepage with no way to book.

fernbrookcleaning.example

What works: it feels warm and local, and the services are clear. What's missing: no price, no booking button and no reviews. The only next step is "call us", and that call lands in the middle of your workday.

How we evaluate your digital footprint

Every rating answers one question: can a homeowner find you?

Signal bars are a guide, not a measured share. Measured numbers come at kickoff.

Your footprint, by the numbers

Loved by customers. Hard for strangers to reach.

AI visibility preview, Nov 2026.

Level 2 · Search, maps and ads

Quick, permanent fixes sit under the hood.

AI Impact Assessment™

42 of 100. Reactive, with an unclaimed edge.

What your score means

You react to referrals. The goal is to be recommended.

Five areas, one answer

What holds each score back, and what moves it.

Opportunity map

Effort against impact: start top left.

Higher on the map means more homes on the calendar. Further right means more work to get there. Item 5 sits low because it mostly reaches people who already know you.

Five moves, in order

The order matters more than the list.

ROI estimate

Six to twelve more homes, using teams you already pay.

This is an estimate built on stated assumptions, not a promise. It counts sales, not profit, and reaches that number only once those homes are on the calendar for a full year. We track the real figure monthly.

Who is Dekodi

One partner. One plan. One number to call.

Most agencies build you a website and disappear until the invoice. That's not how we work. Think of us as one general contractor instead of five separate trades: your listings, your site, your reviews and your follow-up, run as one job. You keep the cleaning. Dekodi handles it.

The leadership team

The people who will know your company by name.

Rooted in community

We give our craft to the towns we work in.

You built Fernbrook on neighbors looking out for neighbors. We understand that. These are three organizations we build for because their communities need them.

Transformative Living, Inc.

A reentry ministry. We built its full brand, photography, video and a site it runs itself.

Dream Center Golden Triangle

Practical help for families across Northeast Mississippi.

Love Live Christ

Meeting physical, emotional and spiritual needs through service.

Customer Activity Roadmap

You're on the foundation. This plan moves you up two levels.

04On demand
Driving · homeowners come to you first

03Passive prospects
Thriving · quotes and past customers hear from youYear one

02Active searchers
Established · named when someone searches or asks AI

01Marketing foundation
Surviving · site, listings and reviews in orderToday

Your plan, in one line

The Full-Calendar Cleaning Company.

Three futures, one foundation

Whichever way you go, the same work makes it easier.

Found. Trusted. Chosen.

Four jobs, each answering a question your customers ask.

Four jobs. One outcome: you, chosen first. If a service doesn't do one of those four, we don't sell it.

The Dekodi HERO Model

Where booking and automation fit.

Not a sequence of steps: four target areas of your business, engaged wherever the need is greatest, unified by a single promise: winning through strategy and technology.

Service deliveries · in your plan

Three services start in year one.

Service deliveries · when you're ready

Two more wait for the right moment.

Your first moves, free

Six things you can do this week without us.

That's the start, not the whole job. Keeping it current every week, across fifty directories and every AI tool, while you run three teams: that part, Dekodi handles.

Every plan comes with web

Your site, built for visibility and access, and it stays yours.

What changes between plans is how much the site does: Found gets you found, Trusted is built to book, Chosen adds the full back end and the follow-up behind it.

Dekodi Stacks 2027

Three plans. One 12-month agreement. Fixed setup.

Why Chosen, for you

You don't lose work to bad cleaning. You lose it to slow replies.

About 30 quote requests a month, a 19-hour average reply, 14 open slots a week. Be Chosen is your weakest job, and Chosen is the Stack that fixes it. You told us $888 a month was workable if it fills the calendar.

Know your number

Try it with your own numbers.

Add-ons, quoted in writing

Only the extras that fit a company like yours.

Secure your start

Begin with your first payment.

Your first 90 days

Measured in ten days. Live in forty-five.

Most launches go live within 45 days. Quick approvals from you keep it on schedule. Google listing and directory changes typically show results in 4 to 8 weeks. Organic rankings take 60 to 120 days depending on local competition.

Why Dekodi

We don't build and disappear. We stay.

Next steps

Ready when you are.